Echo House Studios
Design Studio & Coffee Shop
Echo House Studios is a double edged sword, it’s a coffee shop and a design studio rolled up into one space. It brings together creatives and their favorite caffeinated beverage into one space to collaborate and create. The design team that’s located in house promotes creativity and host interesting events to get new creatives into their doors.
Deliverables
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Logo
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Stationary
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Business Plan
Objective
Echo House studios wanted to create an identity that would embody the duality of their impact. They wanted to be able to market themselves with the same logo and name for both of the businesses. That way they would create an indistinguishable identity that you couldn’t separate from either side of the business.
Solution
The way to achieve the necessary duality was to create a logo that could be used in both contexts. The simple logo has meaning in the shapes and colors which help embody our ideals of connecting people with coffee, design, and nature.
Emma Connaughton (Creative Director: Florida, NY), Dayoung Kang (Research Manager: Seoul, South Korea), Brandi Jarrard (Management Director: Gainesville, Georgia), Ryan Tauscher (Presentation Manager: Reading, PA)